Saddest Factory, Phoebe Bridgers’ recently launched imprint with Dead Oceans, has shared its first single. The track, “Gold,” comes from 21-year-old artist Claud Mintz, who used to release music as Toast and now goes by the mononym Claud. “Gold” arrives with a music video directed by Christina Xing. Watch below.

In a press release, Claud said:

“Gold” is about contradictions; an instructor attempting to teach a class of monsters proper manners so they can assimilate; a relationship getting so tired and so old that even gold starts to rust (which isn’t scientifically possible).

Bridgers announced Saddest Factory earlier in October, saying, “The vision of the label is simple: good songs, regardless of genre.”

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